Rebranding and the C5 Evolution 🤩

As we are beginning our final month of 2018, C5 has some exciting news for our continued evolution as we roll into 2019!

We will be kicking off 2019 with a fresh, new brand!

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There are a multitude of reasons “why” any business would choose to rebrand themselves.

For C5, these were a few of the determining factors;

  1. A businesses brand identity should be a direct interpretation of who they are. It should embody our philosophies and services and speak our brand voice.

  2. While our previous brand and logo was super rad for CrossFit Five Cities, it was just that; it spoke the words CrossFit. I mean, there’s a dude with a barbell (aka; “The Snatchman”) towering over it. Don’t get me wrong here, there is nothing wrong with CrossFit, we love it 😍, and we love the barbell 🏋🏻‍♂️! We will continue to be a CrossFit affiliate, and we will still “do CrossFit”. While that “Snatchman” and his barbell are still something we love, C5 has evolved tremendously since our inception in 2009. CrossFit is a service that we offer here, amongst many other Fitness related service offerings; multiple Group Fitness programs, Online programs, Individual design, MomFit, and personal training……..all which you can find further info on by clicking the program names in red.

  3. This new brand speaks; “Fitness”, it speaks “Balance” (via the color balance), and the color way (red/black/white), speak; passion, energy, power, strength, classy, and clean. All things that align with the C5 philosophies.

  4. We are keeping C5 in the name for multiple reasons;

    1. It’s who we are. #WeAreC5. All of YOU, who have been loyal members here, know what C5 means to you. To some it’s just a simple letter and number, it’s where you say you workout. To others, that letter and number have a deeper connection as it’s a place that has changed your life for the better. Our revised tagline; “Fitness Enhanced” is exactly what we offer, for each and every person who walks through our doors.

    2. There are 5 Core Values that C5 lives by; Community, Consistency, Commitment, Courage, and Confidence.

From the bottom of my heart ❤️, THANK YOU to each and everyone of you who has chosen to make C5 your home!

I promise to always continue striving for excellence in EVERYTHING that we do here at C5.

As a community and organization, we place a VERY high value on continued growth and evolution. We are not meant to be stagnant in life, nor should your Fitness program and facility.

More to come as we roll into 2019 with C5 and our evolution!


A. 5min warmup


B. 7 rounds:

10alt med ball pushups

10 med ball squat cleans

12alt ring or floor slider mountain climbers

200m row

*rest 30sec b/w rounds

*18min time cap

A. 40min AMRAP:

300m row

10 strict pullups (*sub kipping pullups @20X0 or ring rows @2121)

20 pushups

30alt SA DB OH fwd. lunges (tough load//switch arms halfway)

40 double unders

50alt. flutter kicks

*rest/walk 60sec b/w rounds

*record scores, show sustainability